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Innovative ways to brand Assam Tourism to the prospective tourists

Assam has the potential of transforming it into one of the most sought after tourist destination in the National and International arena. Assam treasures not only exotic wildlife, ...

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Assam has the potential of transforming it into one of the most sought after tourist destination in the National and International arena. Assam treasures not only exotic wildlife, awesome scenic beauty; mighty river Brahmaputra and its tributaries, lush green tea gardens, age old historical monuments but also it has rich culture, colourful fairs and festivals, various traditional and other sports , serene and tranquil country side and warm and hospitable people to arouse the tourist of all categories. The existence of all these unique and diverse tourist products in one particular destination is rear on the tourist map of the planet earth.
But, lack of publicity and inadequate reach out programme with this information to the potential domestic and international tourists and above all, negative publicity about the law and order scenario of this region have been major reasons for the hold back in this sector from flourishing. Therefore, the government of Assam is coming up vigorously to address these issues with topmost priority, considering tourism sector as a major source for generating employment and income for both rural as well urban Assam.
In this regard government of Assam is seeking innovative ideas from the citizen at large to brand ‘Assam Tourism’ to the prospective tourists in the national and international sphere.

Last date of submission - 18-06-2017

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Saptarshi Majumder 1 day 22 hours ago

I am from Kolkata, West Bengal and I am very happy with my experience of the hospitality of Assam Tourism. However, there is ample scope of improvement. Human Resource is perfect and needs no improvement but infrastructure needs improvement. Road network should be better. For example the road from Government Tourist Lodge at Barpeta Road to the Entrance Gate of Manas National Park is in very bad condition. It is only 20 kms and therefore wont take much time and resources to build and maintain.

PROF. PRANJAL BEZBORAH 4 days 23 hours ago

Pre-requisite to brand Assam Tourism is to develop minimum infrastructure in the selected tourist destinations, if not all tourist destinations.At least motor-able roads must be ensured in all tourist destinations at the earliest.